The Entrepreneur in All of Us: Live Your Life With Soul
Don’t deny it. You are an entrepreneur.
Anyone who has dreams and aspirations for success is an entrepreneur-in-the-making.
A lot of times we question the label of entrepreneurship. We question its authenticity due to entrepreneurship’s connotation with greed, corporate America, and globalization.
Or at least, that had been my view.
If “entrepreneur” leaves a sour taste in your mouth after hearing it, yet you still have big dreams and aspirations…then maybe you don’t have to be an entrepreneur.
You can be a soulpreneur instead.
Meeting With a Mentor: The Email
If you’re wondering what a soulpreneur is, you’re not alone.
That’s exactly what I was wondering when I had received an email from Lisa-Maria Huber — an entrepreneur — who helps build businesses.
The unexpected email I received from Lisa read like this:
(sorry could not find your name on your website)
I hope you don’t mind me writing to you directly. I saw you clapped for a few of my articles on Medium and I wanted to personally thank you 🙂 I am just getting started with writing and I really appreciate your support!
To celebrate my first 700 Followers on Medium, I am actually giving away a limited number of FREE Business Coaching Sessions for Entrepreneurs. And I thought it could be a great fit for you since I saw you are just starting out with your own business and blog.
The Coaching Session is a 45 min call that helps you get clear on your business vision and move past what has been holding you back. As long as it is business related, you can use the session for any topic you want – whether you want to upgrade your mindset, clarify your business idea or develop a growth strategy for your business.
I’d be thrilled to learn more about your business and help you get closer to your goals 🙂
If that resonates with you, you can book a FREE 45min call with me here: sign-up here: https://calendly.com/refinedlife/discovery-call/02-27-2018?back=1
I could have:
A) Said no thank you.
B) Said yes please. I want to learn more.
I chose B.
Accepting the Call
The day was set! Tuesday, March 13 was the scheduled day I would participate in a 45-minute coaching session with Lisa. This was a small step out of my comfort zone, yet I still had my worries.
Even though Lisa sent me a courtesy email to remind me of the scheduled call, my nerves were getting to me before the phone call even commenced.
What was the problem?
The previous week I felt self-assured about what I wanted to do with my blog long-term.
In my mind, I rehearsed:
I’m simply building a portfolio of miscellaneous work.
This portfolio is a way to showcase my work before sending out a resume to potential employers for freelance as a side hustle.
I’m also writing to show my students that to be better writers, we must write every day.
My aspirations were simple, broad, and to be nice:
So…Tell Me About Yourself
You know the feeling right before a job interview? Where you pretty much have practiced every “polished” line to every hypothetical question you imagine a potential employer would ask plus an unrestful night’s sleep tossing and turning in your bed because of the jitters?
That’s how I was feeling leading up to the phone call.
It was just a little after 8:00 AM in the morning when Lisa called me via Whatsapp.
However, when Lisa opened up the conversation, a wave of relief washed over me.
She sounded… human.
I was expecting an overly-assertive car salesman or a telemarketer who would guilt-trip me into buying a product.
Lisa’s introduction was on point, casual, yet pleasant as she introduced herself as an entrepreneur.
Hailing from Austria, Lisa’s professional life is founded on helping entrepreneurs find their “true north”.
Liz currently resides in Berlin and has founded and launched her own business in 2017: A Refined Life.
Dedicated to staying true to one self in every business venture, Lisa educates entrepreneurs about the strategies to self-coach themselves and feed their souls.
The premise of being a soulpreneur is simple: align your professional goals with your own core values.
“I support entrepreneurs in building their businesses to feed their souls.” — Liz Huber
Additionally, as part of her business, Lisa gives away one free 45-minute coaching session each week to budding entrepreneurs like myself. I was lucky enough to take part in Lisa’s free coaching session: To say the least, it was worth every minute.
By the end of the coaching session, I was able to answer 4 questions:
- Where am I at in the entrepreneurial journey?
- Who is my targeted niche?
- How do I confront my fear of building a brand with my name?
- What are resources to help me in this journey?
The Lowdown of Our Coaching Session
1. Introductions (Where am I at?)
Be rest-assured that Liz has a natural way in getting you comfortable during the phone call. She doesn’t fluff up her achievements and relays her message and advice with total poise and authenticity. I instantly felt at home in revealing my struggle:
I have NO idea where to start.
2. Figure Out Your Targeted Niche
This part of the coaching session was probably the most difficult for me to articulate.
Was I writing for my students?
To general travelers?
To random people on the Internet who stumble across my writing?
To be truthful, I couldn’t articulate it, because I didn’t know for sure. I still don’t know 100%, but Liz posed questions to remind me that:
The more targeted your audience is, the more invested they will be in your writing and content.
3. Let’s Get Personal: Building Your Brand
A key point that Liz brought to my attention about The Ordinary Love Story was the name.
I couldn’t find your real name on your website.
She highlighted that having my name on my website is what helps build a brand and make it more personal.
I hope that after reading this section, Liz Huber will get a laugh out of it.
I told Lisa the reason why I didn’t want to publicize my name was because I wasn’t sure if I wanted The Ordinary Love Story to be a creative hobby side-gig where I leave my identity unknown, or an actual side hustle business where I merge the brand with my identity.
In reality, I wanted to tell Liz the reason why:
I kinda sorta am having commitment issues with my blog, and I’m using The Ordinary Love Story as an underground writing hub to separate my teaching identity from my writer’s persona. Oh! I’m also hiding from my students so they can’t find me on the Interwebz.
For anyone who is reading this, I know the above sounds lame.
LAME IN CAPS LOCK.
But that’s how I was feeling. In truth, I’m still battling those anxieties.
I’m not the super fly — super confident soulpreneur I want to be, but I will overcome those identity issues. That’s the plan.
4. Resources to Build Your Audience and Create Content.
I admitted to Liz that I was overwhelmed and had no clue where to start to build an audience or solidify my brand.
Liz emphasized to simply make sure:
Focus on your specific, targeted niche while creating quality content.
At the end of the session, Liz also directed me to one of the entrepreneurial greats of Medium — Tom Kuegler — and his free 5-day course to build an audience (of which I’m signing up for as I write this).
Takeaway: Don’t Face Your Battles Alone
Reflect on your own. Become a cheerleader and critic of yourself.
Push yourself to be a successful independent thinker.
But don’t limit yourself to being a one-man show.
Talk to a mentor: Find people who are willing to help you as much as you are willing to help them. Maybe I could have done all this research on my own.
But the reality is: we need to be okay with the idea of getting help from others.
The coaching session with Liz helped open my mind and reveal my blind spots.
The takeaway will be different for every individual, but for me, the takeaway after talking with Liz was this:
You can still hit your biggest aspirations while starting small. Don’t limit yourself to small aspirations.
Calls to Action
If you don’t like the connotation that entrepreneurship gets, that’s okay.
Be a soulpreneur instead.
Follow The Ascent: A league of documenters, journeymen and journeywomen; a voice for writers from all walks of life who are figuring out their purpose along the journey.
Clap: Because we all need allies to help each other on our journey towards success.
Be a Soulpreneur → Connect with Liz (she’s very kind, may I add).
Journal to Success: Want a better way to structure your journaling for optimal daily success? Read what Liz has to say → The Structure I Use for Daily Journaling
To all you soulpreneurs out there, thank you for reading!
Hi there! 🙂
My name is Laura Gulbranson, but my kids call me Miss G.
I write stories about travel, teaching, and love as The Ordinary Love Story: my undercover superhero alias when I’m not teaching. Don’t tell my students. 😉
Subscribe to my email list if you would like to keep up with my undercover alias as I share resources for teachers who love travel, travelers who love learning, and everyone in between. Journey with me. Let’s exchange stories.
This way — > Please Click.
The Ordinary Love Story (Laura)